Kelly, Kathleen J., Linda R. Stanley, Maria Leonora G. Comello, and Gabriel R. Gonzalez, (2006). “Tobacco counteradvertisements aimed at bicultural Mexican-American youth: The impact of language and theme.” Journal of Health Communication, 11, 455-476. (Link to full-text article.)

Slater, Michael D., Kathleen J. Kelly, Ruth W. Edwards, Barbara A. Plested, Pamela J. Thurman, Thomas J. Keefe, Frank R. Lawrence, and Kimberly L. Henry (2006). “Combining in-school and Participatory, Community-based Media Efforts: Reducing Marijuana and Alcohol Uptake Among Younger Adolescents.” Health Education Research, 21(1), 157-167.  (Link to full-text article.)

Kelly, K. J., Maria Leonora G. Comello, and Michael D. Slater (2006). "Development of an Aspirational Campaign to Reduce Youth Substance Use: Be Under Your Own Influence.” Social Marketing Quarterly, 12(2), 14-27. (Link to full-text article.)

Kelly, Kathleen J., Ruth W. Edwards, Maria Leonora G. Comello, Barbara A. Plested, Pamela J. Thurman, and Michael D. Slater (2003), "The Community Readiness Model: A Complementary Approach to Social Marketing," Marketing Theory, 3 (4), 411-126. (Link to full-text article.)

Kelly, K. J., M. D. Slater, and D. Karan (2002), "Image Advertisements' Influence on Adolescents' Perceptions of the Desirability of Beer and Cigarettes," Journal of Public Policy & Marketing, 21(2), 295-304.  (Link to full-text article.)

Slater, Michael D. and Kathleen J. Kelly (2002), “Testing Alternative Explanations for Exposure Effect in Media Campaigns: The Case of a Community-Based, In-School Media Drug Prevention Project,” Communication Research, 29 (4) , 367-389.  (Link to full-text article.)

Kelly, Kathleen J., Linda Stanley, and Ruth W. Edwards (2000), “The Impact of a Localized Anti-Alcohol and Tobacco Media Campaign on Adolescent Females,” Social Marketing Quarterly, 6 (3), 39-43.

Kelly, K. J., M. D. Slater, D. Karan, and L. Hunn (2000), "The use of human models and cartoon characters in magazine advertisements for cigarettes, beer, and nonalcoholic beverages," Journal of Public Policy & Marketing, 19 (2), 189-200.

Slater, Michael D., Kathleen Kelly, and R. W. Edwards (2000), "Integrating Social Marketing,Community Readiness and Media Advocacy in Community-Based Prevention Efforts," Social Marketing Quarterly, VI(3), 125-37.

Kelly, Kathleen J. and Lewis Donohew (1999), "Media and Primary Socialization Theory," Substance Use and Misuse, 34 (7), 1033-1045.

Kelly, Kathleen J. (1998), "Taking Promotional Campaigns Beyond the Planning Stage," Journal of Advertising Education, 2 (1), 85-87.

Oetting, E.R., Ruth W. Edwards, Kathleen J. Kelly, and Fred Beauvais, (1997), “Risk and Protective Factors for Drug Use among Rural American Youth.” In E. Robertson, Z. Sloboda, G. Boyd, L. Beatty & N. Kozel (Eds.) Rural Substance Abuse: State of Knowledge and Issues,” NIDA Research Monograph, No. 168, Publisher number MH-97-4177, Rockville, MD: National Institute on Drug Abuse, May, 90-130.

Kelly, Kathleen J., Randall C. Swaim, and Jeffrey Wayman (1996), "The Impact of a Localized Anti-Drug Media Campaign on Targeted Variables Associated with Adolescent Drug Use," Journal of Public Policy and Marketing, 15 (2), 238-251.

Kelly, Kathleen J. (1995), "Unselling Drugs: The Marketing of Prevention," The International Journal of the Addictions, 30 (8), 1043-1051.

Oetting, Eugene R., Joseph F. Donnermeyer, Barbara A. Plested, Ruth W. Edwards, Kathleen J. Kelly, and Fred Beauvais (1995), "Assessing Community Readiness for Prevention," The International Journal of the Addictions, 30 (6), 659-683.

Kelly, Kathleen J. and Ruth W. Edwards, (1992), "Does Discussion of Advertising Transform Its Effects? Yes... Sometimes," Journal of Advertising Research, July/August, 79-83.