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The Business Diversity and Leadership Alliance (BDLA)
is the student constituent of the Undergraduate Program, of the College
of Business. Our mission is to assist in the implementation of
recruiting and retention initiatives as they relate to diversity
appreciation and education. As volunteers, BDLA members provide
assistance, support, and a sense of community to the Undergraduate
Program and serve as diversity-oriented leaders in the College of
Business. The activities of BDLA primarily involve programs targeted to
prospective students and currently enrolled students. The objective of
BDLA is to attract and retain high-caliber and diverse students in the
College of Business and to create a sense of community at Rockwell Hall,
the home of the College of Business.
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Support the College’s diversity efforts through
programming and education
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Gain leadership experience and group
facilitation skills
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Develop positive working relationships with
faculty, staff, and corporate representatives
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Provide opportunities to further enhance student
leadership, communication, and interpersonal skills
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Provide real-world experience for career
development and enhancement of textbook theories
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Establish its members as leaders, role models,
credible resources, and mentors for other students
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Develop dynamic, influential leaders for
corporate America through education, experience, leadership,
multicultural training, and community service
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Create an atmosphere where diverse students can
connect, share and learn from other member’s experiences
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