In the Department of Marketing, students explore marketing’s critical roles in business
and society. While our classes address a variety of specific topics, an overall
emphasis is placed on marketing’s function in developing solutions to the problems
people face in the marketplace.
Department of Marketing professors teach a variety of classes within the College’s
Master of Business Administration programs
. In particular, our professors teach
required classes titled “Marketing for Sustainable Enterprise,” “Marketing Management,”
Marketing Strategy and Management,” and “Business Decision Making.” Elective courses
taught by marketing faculty include “Professional Selling,” Social Web Marketing,”
and “Services Marketing.”
Undergraduate students in the College of Business pursue a Bachelor in Business
Administration with the opportunity to concentrate their studies in marketing.
The marketing concentration
, with 21 credits, offers a foundation in marketing research
and analytical thinking related to effectively understanding customers and meeting
their needs. Students develop a practical, managerial orientation that prepares
them for productive careers.
This is an excellent time to study marketing at Colorado State University! We have in place a challenging
curriculum that provides flexibility for each student to select marketing electives
that align with his or her career interests. Furthermore, our professors are committed to providing excellent classroom instruction
as demonstrated by department members’ numerous teaching awards and the Department’s
consistent Business Week
ranking among the top undergraduate marketing
specializations in the U.S.
We invite you to visit the Department and meet our faculty members. You can reach
Department Of Marketing
111 Rockwell Hall
Phone (970) 491-5063